The Economics of a Stellar Civilization

A Theory of Infinite Supply There will come a time when humanity must choose between interplanetary colonization and extinction. Humanity’s shift to an interplanetary species may seem science fiction but it is both inevitable and undergoing. There is no question that this gargantuan shift will change our perception of the endless cosmos.  However, something that…

Date-onomics

Joe Birger, a financial writer for Fortune Magazine wrote and published a book in 2015 on the concept of what he called Date-onomics, wanting to find out why dating is so difficult for some while others have it easy. He used the simple concept of musical chairs to explain this theory. He states, “The longer…

The Hallyu Wave

“No power on Earth can stop an idea whose time has come,” said then Finance Minister Dr. Manmohan Singh quoting Victor Hugo while presenting the Union Budget of 1991. With this began the long process of liberalization of the Indian economy. The new policy of economic liberalization opened up the Indian economy to the world…

The Economic Cost of Homophobia

“As an economist, I see life expectancy as life where you can earn money.” -Erik Lamontagne  (Researcher, United Nations Programme on HIV and AIDS) A year ago, Buzzfeed India released a video about the economic cost of homophobia in India. As someone who speaks up about issues surrounding the community, the video titled Homophobia is…

App-o-nomics: How do App Developers Make Money?

Hungry, but cannot decide which restaurant to spend way too much of your money at for a plate of pasta? Need a taxi-service but every Kaali Peeli that comes your way keeps rejecting you?   Missing your friend in another country at 2am and want to see their face?   Mobile apps are flooding the…

Hears Why Sensory Branding Makes Scents!

Wouldn’t it be weird to enter a Starbucks store that didn’t smell of coffee? The industry of sensory branding is a quiet yet powerful industry. Branding and marketing is everywhere. We are constantly encompassed by countless advertisements, some of them so subtle that we do not even pick up on them. Sensory branding caters exactly…

The Economy is “looking good”

The economic benefits of being attractive have led to a trend in our workplaces across the globe. Pulchronomics, or the economics of good looks, originated from the word pulchritude, which means beauty. Our obsession to spend on beauty products is a result of centuries of social conditioning wherein someone who looked a certain way was…

PURA: India on the same level

Does rural India really need urban facilities? As a boy I remember not being very fond of visiting our village. It took a tiring journey to get there, the water tasted differently, and the mosquitos didn’t help the case much. Today, when I look back, however, I do not remember the roads, or how the…

Pink Tax: The Cost of Being a Girl

For centuries, the society has set a notion wherein pink colour indicates ‘girls’ because obviously, it is presumed to have a ‘soft’, ‘delicate’ look , while blue stands for boys. If you have ever visited a baby shower, you will vehemently nod your head agreeing to the above statement. Unfortunately, many large Multi-National Companies (MNCs)…

Pandora’s Paradox

The science of economics has mesmerized great minds by occasionally taking a philosophical turn. Classical economic concepts sometimes starkly reflect the nuances of life. This article seeks to explore the psycho-social implications of the paradox of values and how psychology of humankind has affected this economic concept. Valuation economics has been posed with many confounding…